wolf on wbb

The Wolf On WBB Street

Women’s basketball marketers want to know the sure-fire way to sell tickets. While every team is different, building relationships is key in moving the needle in general, but especially with women’s basketball because people want to feel part of something. There are many ways to do this, but the more I travel around to conventions/workshops/conferences…

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The WBBMarketing Facebook Group Has Been Created

In an effort to share best practices, ask for advice and build relationships in the sports industry, the WBBMarketing Facebook group was created as we head into another Women’s Basketball season. This is a closed group, which means only members can see the posts so I’m looking forward to seeing the great interaction between sports…

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Question of the Week – Gameday Entertainment

I hope everyone who was able to attend the NACMA Convention in Orlando had a great trip and it left you feeling re-energized for the upcoming year.  Similar to many of you on campus, at the NCAA we are using the summer to evaluate our Championships so we can continue to find ways to make them better.  In an…